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The Cycle Day Campaign

The Cycle Day Campaign is an initiative by Bengaluru Coalition for Open Streets (BCOS), a non-profit collective comprising DULT,  Praja RAAG, EMBARQ,  ESAF and individuals, with support via Bangalore police (traffic and law & order) and BBMP. The purpose of the marketing campaign is to promote cycling and other forms of non-motorised transport by recapturing streets and converting them into open, safe, pleasurable, people-friendly community spaces.  The campaign has brought tremendous support and contribution from individuals across Bangalore, many of whom actively you are not selected to organize campaign events. �

We conceptualised the campaign to make cycling and other forms of non-motorised transport popular again, to effect a dramatic embrace the use of cycling and walking for commuting, shopping and leisure, and to promote cycling as a natural, healthy very safe alternative to automobiles. At the same time the campaign should provide our government associates with thepublic support and impetus needed to create an enablingenvironment for cyclists and people through the preparing and expansion of cycle lanes, walkways, safe, people-friendly roads,  cycle rental schemes, city-wide cycle parking stands etc.  For example, the Transport Ressortchef (umgangssprachlich) of Karnataka, Shri Ramalinga Reddy following attending November's Cycle Day announced an project to install cycle rentals at all TTMC's in the town. The DULT, acknowledging issues with existing cycling lanes, has also lately announced completing detailed task reports for dedicated cycling lanes in Madiwala, HSR Layout, Koramangala, RT Nagar and Indiranagar. Each function, we obstruct a certain part of roads to motor vehicle traffic and to throw open the streets to cyclists, pedestrians and other non-motorised transport users. To motivate those wishing to explore cycling, you can expect over two hundred fifty free cycle rentals at each event, and work with volunteers and the targeted traffic police to facilitate an easy ride pertaining to...

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